Tag: Interactive Digital Signages

Digital signage also known as dynamic signage is a form of advertising where multimedia content is pushed to an audience in specific locations. These screens are ideally positioned in outdoor or indoor areas, where the ‘opportunity to see’ is high. Conventionally, digital signage solutions in India were used for informational purposes. However, now it has…

While digital signage is not a new invention, interactive digital signage is an upcoming innovation that is creating new opportunities for businesses. The presence of interactive technologies has taken off over the last few year, especially with augmented or virtual reality.  With these technologies, consumers enjoy interactive experiences that attract, entertain, and engage them. Not only…