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A shift towards cloud-based technologies represents a significant digital transformation in the business world, especially when it comes to video conferencing. Cloud Video Conferencing eliminates the need for complex onsite hardware and installation, allowing enterprises to collaborate without boundaries. In today’s competitive markets, the benefits of a cloud-based video conferencing solutions make the switch a practical and efficient business decision.

Cloud video conferencing levels the playing field for businesses, even small to mid-sized companies. Not so long ago, the availability of cloud conferencing platforms was feasible only for businesses with financial and technical resources. Today, however, both SMEs and large enterprises can have access to the same level of audio-visual clarity, support and service. Our blog discusses top 5 reasons why you should consider shifting to a cloud video conferencing solution.

1. Cost-effectiveness:

Conduct a side-by-side comparison of any onsite solution against a cloud solution from video conferencing to data storage. Cloud-based solutions often take advantage of a shared multi-client server, allocate computing power depending on the need of the application, and consolidates security and other security and management activities easily. Instead of spending on VC hardware, software and in-house support, enterprises need only purchase the Cloud Video Solution-as-a-Service (SaaS).

Additionally, businesses can also lease hardware and only purchase the products they truly need from high-quality audio-visual suppliers. The cloud-based technologies enable companies to save more with on-demand scalability, built-in security and automatic service updates and much more.

2. Flexible hardware:

By switching to a cloud-based VC solution, companies can manage access control for a variety of end-user devices. Enterprises that support BYOD, multi-device access and support offers incredible flexibility. Since cloud video conferencing solutions providers typically handle hardware integration and service maintenance activities, in-house IT departments can focus on other business-driving activities.

3. Mobility:

Cloud video conferencing empowers employees with added mobility. Remote work, unplanned meetings and client interactions often represent logistical collaboration challenges. With cloud-based video conferencing services, employees can access a meeting from any location. If a dedicated conference room is unavailable, an employee can turn any space into a space for collaboration. Most of today’s Cloud VC solutions have full support for mobile devices such as smartphones, tablets and laptops.

4. Simple management:

While IT departments may continue to manage enterprise level audio-visual equipment, the cloud often eliminates troublesome interoperability challenges, security concerns, and maintenance-focused device downtime. Everything occurs remotely, and many solutions work fluidly with legacy collaboration systems. The cloud streamlines management from a technical perspective.

5. Enhanced productivity:

To justify the investment in a cloud service, an MSP, or a hardware lease/purchase, businesses need to understand how a technology solution will drive business outcomes. Video conferencing supports face-to-face communication, which reduces the likelihood of miscommunication.

User-friendly solutions encourage employees to collaborate regardless of location, time or activity. Enterprises can eliminate the downtime associated with travel while encouraging employees to communicate clearly and frequently with colleagues and clients. The service-based format of cloud solutions often enhances a business’s ability to conduct webinars, live events, and small business meetings. Cloud-based video conferencing is widely accessible and tremendously scalable. Business can invest in one solution today, and scale up or down as the requirement arises. For SMBs, this creates an unprecedented level of customizability and a way to control costs as needed.

Choosing the right Cloud Video Conferencing solution

Businesses that aim to harness the value in cloud video conferencing must consider in-house needs and workflows to find the right blend of hardware and software for their company. While many employees will use their smartphones, tablets and laptops for cloud-based meetings, businesses can improve the conferencing experience with the high-definition cameras, clear microphones, DSP audio processing and flexible meeting spaces like huddle rooms. Combined with a reliable software service solution, strategic hardware investments support the video conferencing experience and promote adoption rates throughout the enterprise.

For more information on cloud video conferencing solutions in India, Contact Actis at 022-30808080 or at

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